El nuevo informe de Informes de Expertos titulado ‘Mercado Español de Comida a Domicilio Online, Informe y Pronóstico 2023-2028′, ofrece un análisis profundo del mercado, evaluándolo por el tipo de plataforma, modelo de negocio, método de pago, y las regiones. El informe analiza los factores clave de éxito y las limitaciones, también rastrea las últimas tendencias en la industria y estudia su impacto en el mercado en general. Además, evalúa la dinámica del mercado, cubriendo los indicadores clave de demanda y precio, junto con el análisis del mercado basado en los modelos FODA y las Cinco Fuerzas de Porter.
The new report by Informes de Expertos titled, ‘Spain Online Food Delivery Market Report and Forecast 2023-2028’, gives an in-depth analysis of the Spain online food delivery market, assessing the market based on platform type, business model, payment method and key regions. The report analyses key success factors and constraints, tracks the latest trends in the industry and studies their impact on the overall market. It also assesses the market dynamics, covering the key demand and price indicators, along with analysing the market based on the SWOT and Porter’s Five Forces models.
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The key highlights of the report include:
Market Overview (2018-2028)
- Forecast CAGR (2023-2028): X%
Online food delivery in Spain has been registering exponential growth. The market is evolving as it keeps adapting to consumers’ various demands. The new emerging ways of consumption and the convenience of ordering food online have been boosting the market. The millennials and Generation Z are the biggest driving force for the industry as they are likely to experiment more and order different genres of food. They are also the ones more likely to use delivery apps on their smartphones.
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Investments in dark kitchen/ghost kitchens and focus on making food specifically for takeaway are also shaping the market and contributing to its growth. The emergence of new players and concepts such as food delivery drones and robots will further the market’s growth in the coming years.
The Covid-19 pandemic also saw many people ordering food online for the first time. While the restaurants, bars, and other food outlets were closed to follow the isolation protocols, food delivery services were allowed. There was also a considerable increase in the number of restaurants reinventing themselves amid the crisis and offering home delivery services; meanwhile, the ones that already provided this service saw an increase in the number of food orders.
Industry Definition and Major Segments
Online food delivery is defined as the process of purchasing food or meals online through a website or an application. These digital platforms allow the consumer to select food from an interactive menu of their desired food outlet or restaurant, choose delivery or pick-up and make payment using various options such as card, cash on delivery, digital wallet, or net banking. To make frequent ordering convenient, these delivery systems allow customers to register and uphold an account with them.
By platform type, the market is divided into:
- Mobile Application
Based on business model, the market segments into:
- Order Focused Food Delivery System
- Logistics Based Food Delivery System
- Full-Service Food Delivery System
By payment method, the market is bifurcated into:
- Cash on Delivery
Key regions covered include:
- Valencian Community
- Rest of Spain
As people become more inclined to online ordering and use delivery apps, the key players are actively investing in generating more awareness and increasing their consumer base. It has been noticed that digital platforms are greatly used for placing orders in urban areas such as Barcelona, Madrid, etc., than the rest of Spain. Furthermore, the aggregator apps are used more frequently as they continue to expand their service coverage.
As the consumption patterns evolve, there is an increasing demand for different cuisines such as Japanese, Korean, Hawaiian, African, Arabic, etc., and sweet foods such as crepes. However, Italian is the most popular cuisine among the consumers. Another trend that has been witnessed is that of ordering breakfast at home.
Additionally, high demand for food orders is experienced on Sundays and holidays, days of important sports events, among others. With the growing media consumption and digital gaming trends, food delivery orders will continue to rise. Moreover, emerging food trends, such as increasing demand for vegan food and sustainable products, are also likely to shape the future market.
Key Market Players
The major players in the market are:
- Just Eat
- Uber Eats
This report covers the market shares, expansions, investments and mergers and acquisitions, among other latest developments of these industry players.
Informes de Expertos the Spanish variant of Expert Market Research, is a platform that offers market research and consultancy services to a broad clientele base across Spanish speaking countries. With our primary focus on the Latin America and Spain markets, our research experts provide relevant and actionable insights into the markets and track major trends, economic developments, and global trade data.
Determined to bring client satisfaction, we make sure that our tailored approach meets the client’s unique market intelligence requirements. Our syndicated and customized research reports cover a wide spectrum of industries ranging from pharmaceuticals and food and beverage to packaging, logistics, and transportation.
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