The virtual summit conference this year was jam-packed with thought-provoking presentations, small-group discussions, and practical workshops meant to assist our participants in improving their day-to-day marketing. You had to remain really alert to keep up with everything that was happening during the day since there was so much.
internet marketing bizleads virtual summit
the Internet marketing Bizleads Virtual Summit is a beneficial occasion where company owners can learn from professionals with knowledge regarding various marketing strategies. Additionally, it offers a platform to develop a network of professionals and new company owners to support their enterprises’ rapid growth.
This groundbreaking event will include a lavish marketing concept. Interaction with company leads who have established their value in the sector will increase gradually. The professionals explain a variety of concepts, including content development, internet traffic, target audiences, online marketing, online website administration, and more.
The following are our top 10 highlights from the 2018 virtual Summit in case you missed any of the highlights:
Strong And Influential Women in Business
It’s safe to say that the 2018 Summit attracted some notable industry heavyweights, and we were happy to have two strong and inspirational women begin and conclude the program. Author and web psychologist Natalie Nahai demonstrated to us how she counsels Fortune 500 firms like Google, eBay, and Unilever on how to utilize online persuasion to attract and keep customers. We gained knowledge about homophily, cognitive burden, and how to interact more deeply with clients.
This year’s keynote speaker was Baroness Karren Brady, one of the most prominent, powerful, and well-respected female business executives in the UK and one of the world’s top 50 most inspiring figures. Karren gave us her own list of the top 10 factors for success as well as a sharp, thought-provoking, and motivational look into her professional development.
A GDPR assurance
It seemed obvious that GDPR would be a major topic this year, yet the most important lessons were everything from grim and depressing.
Skip Fidura, the Strategy & Insight Director at Dotdigital, demonstrated how to approach GDPR as an opportunity to improve our data and create more enticing. Trustworthy connections with clients through automation in his main talk. Additionally, Rachel Aldighieri, Managing Director of the DMA, inspired us to consider how marketers might operate successfully and imaginatively within these new constraints.
1,142 deputies
We set out to make 2018 a year of global empowerment after bringing over 600 marketers to Dotdigital’s first Summit last year. One of our personal highlights was witnessing over 1,000 digital marketers learn, develop, and network during the day. In fact, Phil Draper, CMO of Dotdigital, admitted to getting a little carried away. Here he is impersonating Ed Sheeran, one of his favorite musicians:
Trending on Twitter
While the 26° sunlight (welcome to the UK!) was clearly the most popular story on April 19, It was fantastic to see #dotmailersummit rank as the second most popular subject on Twitter.
Throughout the day, we enjoyed checking in to see how many empowered marketers were tweeting their most important takeaways from our speakers. Additionally, it’s useful to know whether the meal is well received.
849 downloads of apps
We wanted to ensure that attendees could arrange before the dotmailer Summit 2018 welcomed 30 international speakers to present on 27 session themes across three speaking tracks. Using our free dotmailer Summit app, marketers could schedule, track, and query every session. The app was used by 34 percent registrants on the event day, so you can guarantee it will return in 2019.
introducing an updated Dotdigital
Delegates were able to receive a sneak peek at the brand-new developments taking place within the Dotdigital platform by launching an upgraded Dotdigital 2018 Summit.
Marketing professionals need to be able to stretch their mailing muscles since automation generates 27% more income than batch-and-blast campaigns. To assist them meet escalating client expectations, Dot Digital members now have access to 30 additional free automation packages. We’ve integrated Facebook Messenger into the platform to help our customers reach every contact on the appropriate channel. Our most recent COMAPI purchase adds advanced SMS capabilities.
Add free Google AdWords Re-targeting and Facebook Audience to the mix, throw Big Query into the mix, and you have a fully-loaded omnichannel automation platform. Oh, and we also included a native mechanism for product suggestions. Dotdigita is innovating to give you power!
Reaching the Target
The biggest and most comprehensive benchmarking study from Dot Digital, Hitting the Mark, was initially made available to delegates at the 2018 Virtual Summit. Attendees learned how many business are still losing money by neglecting to send an abandoned cart email, as well as the most recent segmentation figures.
