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Guide to Starting a BigCommerce Store

by janeausten

Starting an online business sounds like a daunting task but with the right support, it can be really easy! One of the most simple ways to share your story and products with the world is by creating a BigCommerce store. From there, hire a BigCommerce SEO agency to really make your store stand out. Here’s how! 

How to set up a BigCommerce store
Setting up a BigCommerce store is a straightforward process that can be completed in a few simple steps. Here is a general outline of the steps you should take to get your store up and running:

1. Sign up for a BigCommerce account: To set up a store on BigCommerce, you’ll first need to create an account. You can sign up for a free trial account to try out the platform before committing to a paid plan.

2. Choose a design template: Once you’ve logged into your account, you’ll be prompted to select a design template for your store. BigCommerce offers a wide variety of templates to choose from, so you can select one that matches the overall look and feel you want for your store.

3. Customize your store: After you’ve chosen a template, you can customize the look and feel of your store by editing things like colors, fonts, and layouts. You can also add pages and menus to your store, and edit the content on those pages.

4. Add products: One of the most important aspects of setting up a store is adding products to it. BigCommerce makes it easy to add products by providing a simple product-creation tool that allows you to enter information like product name, description, price, and images.

5. Set up payment and shipping options: After you’ve added your products, you’ll need to set up payment and shipping options for your store. BigCommerce allows you to integrate with a variety of payment gateways, such as PayPal and Stripe, and offers a range of shipping options, including flat rate and real-time shipping calculation.

6. Launch your store: After you’ve completed all of the above steps, you’re ready to launch your store! BigCommerce provides a variety of tools to help you promote your store, such as SEO optimization and social media integration. With these in place you can start selling your products to customers.

7. Monitor and maintain: Finally, monitor your store and keep it updated with new products and changes that happens in your business. Keep an eye on your store’s traffic, sales, and customer behavior so you can make adjustments and improve as necessary.

Luckily, setting up a BigCommerce store is a straightforward process that allows you to easily get your store up and running. With the user-friendly interface, easy customization options, and wide range of tools and features available, BigCommerce is an excellent choice for anyone looking to create an online store.

Tips for standing out on BigCommerce
Once you’ve set up your BigCommerce store, there are a few things you can do to make it stand out and attract more customers:

Optimize for search engines: One of the most important things you can do to make your store stand out is to optimize it for search engines. Make sure that your store’s pages are properly structured with clear and descriptive headlines, meta descriptions, and alt tags. Also make sure to use keywords that are relevant to your products throughout your site’s content.

Sometimes this can be a full time job on its own. If you are looking to amp up your store’s SEO efficiency, check out a BigCommerce SEO agency like Genius eCommerce. This will ensure that there are dedicated SEO experts checking your site for keywords, quality copy, and Google search optimization every day! 

They are an agency that works with you on creating a specific plan for your website’s products, style, and unique goals. From getting more eyes on your site to creating repeat customers, they have all of the SEO insight you need to stand out from other BigCommerce sites. 

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